Pet insurance
When a Senior Dog’s Heart Stopped: How One Emergency Exposed Gaps in Pet Insurance and Sparked a New Tiered Model
It was a crisp Tuesday morning in March 2024 when Bella, a 10-year-old Labrador with a habit of chasing tennis balls, collapsed in her family’s driveway. Within seconds, her owners, the Martins, found themselves thrust into a race against time that would lay bare the fragile safety net of